Meet AIVI: Apparel Group’s ‘next-level’ AI-powered fashion and lifestyle shopping app 

Apparel Group has launched  AIVI , an artificial intelligence-powered fashion and lifestyle super-app that marks a significant evolution in the group’s three-decade retail journey. Building on years of e-commerce expertise in the region,  AIVI  brings together AI, data, loyalty and digital commerce to create a more intuitive and personal way to shop.  Available across Saudi Arabia, the UAE, Kuwait, Qatar, Bahrain and Oman,  AIVI  gives more than 15 million existin

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