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AI-savvy consumers hold US$46.5bil in spending power, Entermind whitepaper reveals

Survey of 1,300 AI users finds 43% consult AI first versus 31% search engines for important decisions  Dubbed the ‘AI Experience Debt’ 78% wish company apps & websites made decisions as easy as AI tools do An estimated US$46.51 (RM190 billion) in annual consumer spending in Malaysia sits with adults who have made AI a crucial part of how they search, decide, and buy. This is the headline finding of The Secret Lives of AI-Ready Customers, the latest whitepaper by AI-native consultancy Entermind,

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Originally published byDigital News Asia 2h ago · digitalnewsasia.com
Read full report at Digital News Asia

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