Xbox Manager: AI Already Being Used In Xbox Game Development - And Throughout the Game Industry

Should generative AI be used for videogame development? Brandon Stirrup, a strategy manager at Xbox, claims Xbox is already using AI, reports Engadget. And he also says that those who say they aren't are merely "pretending." Stirrup deactivated his social media account shortly after (though his posts have been archived elsewhere), igniting conversations about what role generative AI actually has or should have in game development. In some ways, it would be unsurprising to learn that Xbox is u

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